Case study · Messina, Italy
Tabaccheria Raineri Luca
A content and branding plan built from the data, an optimised Google listing and an Instagram post system: now #1 on Google Maps for "tabacchi" in its area.
- Business
- Tobacconist
- Engagement
- Local marketing, 2026
Results
- #1on Google Maps for "tabacchi" in the area
- 4.872 reviews
What was done
- Content and branding plan built from the data: Google Business Profile, Instagram and local search.
- Optimised Google listing; seasonal content planned within Italian tobacco advertising rules.
- Instagram post system: products, offers and daily specials with a consistent visual identity.
Inside the project
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